The biggest benefits of monitoring your website are:Ĭontinuous discovery and improvement: continuously checking for bugs, breaks, or breaches helps you improve your website-improving the user experience and delighting your customers Website monitoring benefits your users and business by making sure visitors get the seamless website experience they came looking for-ultimately boosting website conversion. How website monitoring benefits your users and business Using a variety of approaches that look at both qualitative and quantitative data helps you understand the context and motivations behind user behavior on your site. Real user monitoring (RUM): a user-activated approach that involves tracking website performance while a real user explores your website, as opposed to creating mock website conditions or environments (like in synthetic monitoring).Īnalytics-based monitoring: AI-assisted analytics give you important insights into your website’s performance, like tracking user traffic and understanding which key performance indicators (KPIs) correspond to key user actions-such as leaving your site or making a purchase. Transaction testing: this helps monitor the interactive elements and functionality of your website, including key user actions like logging in, submitting a payment, or searching the site. It lets you test a variety of user conditions on your website, so you’re prepared for any user action or request. Synthetic monitoring: a scheduled, proactive approach to website monitoring that simulates user interactions within a website to determine how it responds to a given action. When monitoring your website, there are four different approaches to use: Monitoring your website’s performance typically involves automated testing, as there are too many influences on a website’s performance, availability, and function for accurate manual testing. It ensures your website is up and running and visitors can enter and use it to complete their various tasks, like getting information or making a purchase. Website monitoring is the process of checking your website’s performance, function, security, usability, and availability.
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